Virtuality & Beyond

Branded Spaces are increasingly becoming places of creativity and innovation development. The track “Virtuality & Beyond” focused on the trends and challenges of branded spaces, especially in times of social media and 3D. In their lectures, the speakers dealt with the productive area of tension between real and virtual branded spaces.

Laura Baker
Dr. Laura Baker
Dr. Sven Brodmerkel
Sven Brodmerkel
Dennis Schneider
Dennis Schneider
Stefan Niemeyer
Stefan Niemeyer
Markus Peschl
Prof. Dr. Markus Peschl
Ludger Pfanz
Prof. Ludger Pfanz
Tilman Kunkel
Tilman Kunkel